DES MOINES, IA - The Greater Des Moines Convention and Visitors Bureau and Des Moines Area Sports Commission are pleased to announce the hiring of Rachel Bolduc as the new Vice President of Marketing.

Bolduc comes to the Greater Des Moines Convention and Visitors Bureau from FishBait Marketing where she served as Vice President since 2012. The Iowa native has more than 15 years of experience in strategic planning and execution of nationally recognized marketing programs.

"We are excited to have Rachel Bolduc join our team," says Greg Edwards, President and CEO of the Greater Des Moines Convention and Visitors Bureau and the Des Moines Area Sports Commission. "Her proven experience in marketing, communications and development make her a strong addition to our staff and an excellent fit to lead our marketing department. We have no doubt that she will be an asset in helping us reach our goals and market the region as a visitor destination increasing economic growth."

"I am thrilled to join the Greater Des Moines Convention and Visitors Bureau and Des Moines Area Sports Commission," says Bolduc. "My experience in marketing and development has prepared me to take on this new role. I look forward to building upon the momentum that is already in place and helping lead the Greater Des Moines Convention and Visitors Bureau moving forward."

Bolduc has a Bachelor of Journalism from the University of Nebraska. Prior to FishBait Marketing, she worked for IMG Worldwide where she handled strategic planning, sponsorships and communications for clients such as Allstate, Kleenex and 24 Hour Fitness.

Bolduc will start at the Greater Des Moines Convention and Visitors Bureau on October 1, 2015.

 
The Greater Des Moines Convention and Visitors Bureau, the parent organization of the Des Moines Area Sports Commission, is a not-for-profit organization whose mission is to market the region as a visitor destination increasing economic growth and enhancing the visitor experience. The Greater Des Moines Convention and Visitors Bureau and Des Moines Area Sports Commission represent the following municipalities: Altoona, Ankeny, Bondurant, Clive, Des Moines, Grimes, Indianola, Johnston, Perry, Pleasant Hill, Polk City, Polk County, Urbandale, West Des Moines and Windsor Heights