DES MOINES, Iowa (April 1, 2020) – Today, Catch Des Moines and the Greater Des Moines Partnership rolled out DSM Local Challenge Bingo Contest, a creative new way to participate in the #DSMlocalchallenge viral social media initiative. The challenge, which has seen over 19M impressions on social media and tens of thousands of shares since its launch on March 20, encourages the Greater Des Moines community to support local businesses and organizations while practicing social distancing.
The DSM Local Challenge Bingo Contest encourages individuals to engage in activities spanning nine different categories, including buying retail and hotel gift cards; supporting music, artists and the performing arts; purchasing future tickets to attractions and cultural institutions; making donations to non-profits or food banks; and ordering takeout or delivery; all while challenging three friends to do the same. The DSM Local Challenge also encourages supporting small businesses providing business-to-business services such as professional development, consulting, printing, marketing, accounting, IT solutions and more.
Participants who complete a bingo on the 5x5 card become a “Local Champion” and are entered to win one of three Staycation Prize Packs featuring t-shirts, gift cards to local establishments and a staycation at a Greater Des Moines hotel.
How to participate in the DSM Local Challenge Bingo Contest:
- Follow Catch Des Moines and the Greater Des Moines Partnership on social media to download the bingo card and get category ideas each day.
- Every time you support local businesses in select categories through April 15, you can check a square off your bingo card. Be sure to post your purchase on social media and say “I support (name of business).” Don’t forget to use the hashtag #DSMlocalchallenge and challenge three friends to do the same.
- When you get a Bingo (5 in a row – vertical, horizontal or diagonal), you become a Local Champion and can complete the DSM Local Challenge Bingo Contest redemption form at https://bit.ly/39z9jif.
"We’ve been incredibly proud of the swell of support for our local restaurants with the DSM Local Challenge. With the bingo contest, we want to inspire the community to support all the small businesses that contribute to our vibrant culture," said Greg Edwards, CEO of Catch Des Moines. “By buying gift cards to locally owned stores or purchasing season passes to our performing arts organizations, together we can ensure we emerge on the other side more united as a community.”
“DSM has already embraced this challenge to support local businesses in a big way,” said Jay Byers, CEO of the Greater Des Moines Partnership. “We have seen many #DSMlocalchallenge examples of support, including lining up sack lunches for truckers and corporations donating to food banks. This next push and promotion will provide even more encouragement for people to get creative as we collectively work to support local businesses.”
View complete DSM Local Challenge Bingo Contest rules and prizing at DSMpartnership.com/bingo
About Catch Des Moines
Catch Des Moines is the official destination marketing organization promoting and representing Greater Des Moines to leisure travelers and meeting/sports planners. Our focus is to increase visitors to the metro and elevate the visitor experience to drive economic success and enhance the quality of life in the 15 local Greater Des Moines communities we represent. For more information, visit catchdesmoines.com.
About the Greater Des Moines Partnership
The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with 24 Affiliate Chambers of Commerce, more than 6,500 Regional Business Members and more than 365 Investors, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com.