The Iowa Tourism Office encourages families to use a week-long moratorium on high school sports and activities from July 25-August 1 to explore the state or plan an end-of-summer family vacation. The Iowa High School Athletic Association, the Iowa Girls High School Athletic Union, the Iowa High School Music Association & the Iowa High School Speech Association announced the pause earlier this year and dubbed it Family Week.
“On behalf of the tourism industry, we are thrilled for families to have this designated week to prioritize quality time together and hopefully choose to explore what Iowa has to offer,” said Amy Zeigler, state tourism manager for the Iowa Tourism Office. “Whether your family is adventure seekers, foodies or artsy, Iowa has unlimited offerings close to home and ready to be discovered.”
Families can choose to explore the great outdoors with options to hike, swim & bike, embark on a food trail or follow a guide to the best restaurants, museums & theaters as well as luxury hotels and resorts across the state perfect for unwinding and enjoying the last bit of summer.
Tourism in Iowa generates nearly $9 billion in expenditures and $517.5 million in state taxes while employing 70,200 people statewide.