Marketing & Media Panel
Catch new marketing ideas. Creative PR tactics.WHEN: Thursday, May 14; From 8 a.m. - Noon WHERE: Holiday Inn Airport & Conference Center
Media secrets. Mark your calendar and plan to join us!
6111 Fleur Drive, Des Moines PRICING: Marketing Partners - Free
Meeting/Sports Planners - Free
General public - $25
Students - $10
EVENT SCHEDULE & SPEAKERS8 - 8:30 - Registration 8:30 - 8:45 - Welcome 8:45 - 10:10 - Taking a Project from Start to FinishCatch a well-managed and even better executed project. Whether the project is big or small, catch important keys to success. Learn how to get started. Create a marketing plan. Secure sponsors and media support. Keep the project on track. Maximize your chances for success. • 8:45 - 9:15 - Keynote Speaker
Emily Abbas; VP Chief of Staff, Bankers Trust • 9:20 - 9:45 - Breakout Sessions Round 1 Pitching Your Idea & Getting Sponsors On-Board
• Susan Hatten; Sr. Consultant, Strategic Partnerships, Holmes Murphy Media Training: "You Got the Interview, Now What?"
• Wixted & Company
Creating a Marketing Plan
• Holly Baumgartel & Kari Stone; Admiria
Keep Your Team Motivated & Your Project on Track
• The Meyvn Group • 9:45 - 10:10 - Breakout Sessions Round 2 10:10 - 10:25 - Break 10:30 - Noon - Catch the Media's Attention: Leveraging the Iowa CaucusWant to showcase your business, organization or event when Greater Des Moinesand Iowa are on an international and national scene during the upcoming 2016 IowaCaucus? Political and media experts will help you catch the inside-scoop on what themedia are looking for. What they hear. What we can learn. How to get yourorganization or business covered. • 10:30 - 11:15 - Caucus Hospitality & Messaging Panel • Moderator: Tiffany Tauscheck; Vice President of Marketing & Development, Greater Des Moines Convention & Visitors Bureau • Moderator: Joseph Jones; Senior Vice President, Government Relations and Public Policy, The Greater Des Moines Partnership • Shawna Lode; Iowa Tourism Manager, Iowa Economic Development Authority • Shannon Cofield; Senior Counsel for Strategic Partnerships, Drake University • Annah Backstrom; Politics Content Strategist, Des Moines Register • 11:15 - Noon - Political Reporters Media Panel
• Moderator: Tim Albrecht; Director, Redwave Digital • Kathie Obradovich; Political Columnist, The Des Moines Register • Dave Price; Political Expert and Weekend Anhor, WHO TV • Ryan Smith; Reporter, KCCI • O. Kay Henderson, News Director, Radio Iowa/Learfield Communications
Contact Jannae Lane at firstname.lastname@example.org
or (515) 699-3463.